Liveworld
post by: Matthew Hammer, VP- Marketing Written by former LiveWorld employee, @BryanPerson Will optimizing content for the Facebook News Feed (NFO) emerge as a critical skill for marketers in 2011? Paul Dunay thinks so, and includes the rise of NFO in his list of 11 B2B marketing predictions for the coming year. Here’s why Paul is right on the money with his prediction: There […]
Editor’s note: This post from Peter comes as a response to Geoff Livingston’s piece, “The End of the Social Media Adoption Road.” Geoff has a well-thought-out article, but I challenge its fundamental conclusions: 1) “We’re rapidly approaching the end of the technology adoption curve for social media.” 2) “By year end 2011, social media will […]
post by: Matthew Hammer, VP- Marketing Written by former LiveWorld employee, @BryanPerson charity: water has just kicked off its most ambitious September birthday campaign ever. Through the end of September, the nonprofit is asking people to “give up their September birthdays” to raise $1.75 million and provide clean drinking water for the Bayaka people of the Central African Republic. Its a […]
post by: Matthew Hammer, VP- Marketing Written by former LiveWorld employee, @BryanPerson Yesterday afternoon, I led a Blogging 101 presentation at an all-day seminar on social media, held by San Antonio Chapter of the Public Relations Society of America (PRSA). Here are the slides from my presentation: View SlideShare presentation or Upload your own. (tags: prsasanantonio blogging)
post by: Matthew Hammer, VP- Marketing Peter Kim hits on an issue today that I alluded to in a SocialVoice post last week: the real definition of community. It’s troubling — though not entirely surprising — to see that word thrown around so carelessly, as if a blog or a message board on its own is a community. It isn’t. Without people congregating, connecting, […]
