Strategy & Inspiration for Digital Marketing & Social Media Experts

Presentation on Facebook pharma changes

May 27, 2011
Posted by: Matthew Hammer, VP- Marketing

Changes are coming to Facebook that will require pharma companies to allow fan comments on their Wall posts. And in the presentation below, LiveWorld Chief Community Officer Jenna Woodul shares how pharma marketers should prepare for this new two-way environment.   Pharma Facebook Changes View more presentations from LiveWorld ——   This post is part […]

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Top tweets and takeaways from our Facebook NFO panel

May 26, 2011
Posted by: Matthew Hammer, VP- Marketing

Written by former LiveWorld employee, @BryanPerson. I had a blast moderating a panel discussion on Facebook News Feed optimization at the BlogWorld & New Media Expo in New York City this year. Sharing the stage with three other marketers — Helen Todd from Sociality Squared, Chad Wittman from EdgeRank Checker, and Dennis Yu from BlitzLocal and […]

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Slides from Facebook News Feed Optimization panel

May 25, 2011
Posted by: Matthew Hammer, VP- Marketing

Written by former LiveWorld employee, @BryanPerson. Earlier today at BlogWorld & New Media Expo in New York, I led a panel on Facebook News Feed Optimization, and why it matters to marketers. Along with Helen Todd of Sociality Squared, Chad Wittman of EdgeRank Checker, and Dennis Yu is CEO at BlitzLocal, our hour-long discussion covered best practices for creating engaging content, […]

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Content strategy planning for brands on Facebook

May 24, 2011
Posted by: Matthew Hammer, VP- Marketing

One catch phrase making the rounds in social media circles is, “Content is king.” Indeed, content has the potential to engage your readers and customers — but it can also put them to sleep. Content can have your fans talking about your company or brand, or it can have them scrolling past your status update […]

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