Liveworld
Strategy, advice, and inspiration for digital marketing and social media experts
LiveWorld CEO, Peter Friedman interviewed on Good News Broadcast
Our CEO, Peter Friedman, met with Paul Sladkus of Good News Broadcast, to discuss The CMO’s Social Media Handbook. Listen as Peter explains the book to Paul and how it can be used by brands to improve their social media strategy. Topics explored include: mitigating PR landmines, responding to social media crises, legal and privacy issues, […]
Read moreCalifornia’s new SB 568 law changes online privacy for minors
What does this mean for your brand? Download the Point of View on the new law below. SB 568, a California law stipulating new requirements for protecting the privacy of teens online, is set to go into effect on January 1, 2015. LiveWorld has written a POV document with recommendations on the new law. Download […]
Read moreCEO Peter Friedman's interview on Bulldog & The Rude Awakening Show
LiveWorld CEO, Peter Friedman, joined hosts, Bulldog, Coach, Big Al Reno, and CJ on Bulldog and the Rude Awakening show to answer their questions about social media. How does social media work and is there too much of it currently? How can you create a social media strategy with dedicated people behind it? How do […]
Read moreCEO Peter Friedman Offers Social Media Insight on C-Suite TV
Engagement, strategy, and moderation are all critical for establishing a strong brand identity on social media, which leads to a consistent customer experience and ROI from these channels. Yet even Fortune 500 companies struggle with it, from creating a cohesive strategy, executing programs, and finding the right part of the organization to manage different platforms. It’s a […]
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