Strategy, advice, and inspiration for digital marketing and social media experts

The Keys to Customer Engagement on Social Media

May 24, 2016
Posted by: Matthew Hammer, VP- Marketing

Part 3 in the Series: Social Customer Service Customers have high expectations for social customer service. At LiveWorld, we’ve found that 42% of consumers expect a response from companies on social media within an hour. However, many companies are failing miserably at meeting those expectations – 33% of consumers who reach out on social media for […]

Read more

Only 2% of brands respond consistently on social media

May 16, 2016
Posted by: Matthew Hammer, VP- Marketing

Are you concerned that answering customers online will take up too much time, can’t be regulated, or you don’t have a big enough team to handle incoming issues? By not addressing these issues and creating a social space for you consumers you are losing out on potential consumers and increased revenue. And, you risk falling […]

Read more

Maximize the Customer Experience in a Socially Charged World

Posted by: Matthew Hammer, VP- Marketing

Social customer experience is the chief battleground for brands; it is where consumers’ eyes, ears, minds and hearts are. How can you Maximize the Customer Experience in a Socially Charged World? LiveWorld CEO, Peter Friedman, prepares your brand for battle in his presentation for the Marketing Profs Virtual Conference Series. According to Gartner, 89% of […]

Read more

Social Listening Best Practices for Better Customer Service

Posted by: Matthew Hammer, VP- Marketing

Part 2 in the Series: Social Customer Service Social customer service is growing by leaps and bounds. Nielson found that 33% of customers prefer it to the phone – and that number will only go up. Listening to social conversations and detecting customer service issues are key – you can’t respond to customer questions or […]

Read more