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Strategy, advice, and inspiration for digital marketing and social media experts
The Pharmaceutical Marketer's Forecast for 2017: Pharma Customer Service goes Digital
Pharmaceutical Customer Service is going Digital Social media has definitely matured. Not only has it become embedded in many people’s daily routine, customers expect their interactions with brands and companies to actually be social. We’re finally at a point that most consumer brands recognize that it’s crucial to provide customer service on social channels. Pharma […]
Read moreThe Pharmaceutical Marketer's Forecast for 2017: Branded Rx Comes out of the Darkness
Pharmaceutical companies are great at communicating, but are they any good at being social? According to Bowen Craggs & Co., in 2016 four of the top 10 online communicators were pharmaceutical companies. David Bowen, cofounder of Bowen Craggs & Co., said, “A lot of these companies are using their corporate websites and associated social media channels […]
Read moreMessaging Apps – The Fastest Growing Channel for Branded Conversations [Infographic]
Your customers want to ask questions and purchase items through direct-to-brand conversations. Are you ready to engage them in real-time? Learn how to transform your customer experience by integrating messaging apps into your marketing and unlock new levels of loyalty. Share this Image On Your Site using the Embed Code <p><strong>Please include attribution to […]
Read moreYour 2017 Planning Guide On Messaging Apps For Pharmaceutical Companies
Pharmaceutical Marketers, Ready for the Next Social Channel? As a marketer in the pharmaceutical industry, you not only need to plan for how to use social media as a marketing channel, but you also need to think about how to use new channels as they emerge, and all while remaining compliant for adverse events with […]
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