Strategy, advice, and inspiration for digital marketing and social media experts

Elevating Social Media Engagement: LiveWorld Connects You with Your Customers 24/7

April 8, 2024
Posted by: Jason Liebowitz, VP- Sales

Effective customer response and engagement is needed around the clock. Consumers do not think in traditional business hours, especially when a potential purchase opportunity is only restricted by how far their phone is. They expect support, engagement, and interaction to be available on-demand. User-generated content (UGC) flows incessantly, and customers expect timely, accurate responses regardless of […]

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Remote Is Here To Stay!

March 25, 2024
Posted by: Peter Friedman, Founder, Chairman & CEO

Our company, LiveWorld, survived when 80% of Internet companies folded in the 2001 crash and subsequently through other ups and downs in part because we became remote-centric. With two decades of operating a successful company whose employees work virtually 100% from home and are spread around the country in 46 states, for the first time […]

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Ensuring Brand Safety and Engagement through Moderation and Monitoring

March 18, 2024
Posted by: Jason Liebowitz, VP- Sales

In the dynamic world of online interactions, managing user-generated content (UGC) across various channels poses a significant challenge for businesses. The need for dedicated resources to review and moderate content  is crucial, especially during non-business hours when consumers are most active. Failing to address customer issues promptly and allowing inappropriate content to linger can lead […]

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HCP Social Media Usage for Work Continues to Expand

March 15, 2024
Posted by: Danny Flamberg, VP Strategy- HCP

In an age where digital connectivity dominates daily life, eight out of ten healthcare professionals use social media for professional purposes. HCPs are increasingly recognizing the value of these platforms in both their professional development and clinical practices. From networking and education to patient engagement and advocacy, social media offers opportunities for HCPs to add […]

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