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LiveWorld Announces Selection by the Aspen Institute to Provide Online Social Network Community

Dialogue based non-profit chooses LiveWorld to bring the dialogue online


SAN JOSE, Calif, May 16, 2007 -- LiveWorld, Inc. (OTC Pink Sheets: LVWD.PK www.liveworld.com), a leading online social networking and community agency, announced today that the Aspen Institute has selected LiveWorld as provider for its online social network and community.

The new community launched in February 2007 for the Institute's Socrates Society program and is expected to roll out to other programs over the course of 2007 and 2008.

"For more than 50 years the Aspen Institute has brought together business, government, academic and science leaders to create dialogues that can meaningfully better our world," said Walter Isaacson, president and CEO of the Aspen Institute. "With LiveWorld's community solutions we hope to expand the dialogue and strengthen the connection among leaders across our various constituencies."

"The Aspen Institute is the essence of creating value and solutions by connecting people with dialogue, in part for collaborative thinking and in part to just recognize that we're all just people," said Peter Friedman, chairman & CEO, LiveWorld. "They are the perfect fit for online conversation, community and social networking and how to leverage these solutions to better our world."

About LiveWorld, Inc.
LiveWorld (OTC Pink Sheets: LVWD.PK, www.liveworld.com) is a leading interactive marketing agency specializing in white label online social networks and communities for Fortune 1000 companies.

LiveWorld designs, builds, application hosts, moderates and community manages social networks, blogs, user video and community sites for its clients, as well as providing overall social network strategy and brand consulting. Among the unique benefits LiveWorld offers its customers is a team of experienced moderators, who oversee the activity and user content on LiveWorld, client and third party provided sites. LiveWorld deploys it services in over 30 country-language combinations.

With twenty years of experience, an extensive applications hosting platform, and a track record of delivering over 1 million hours of moderation services, LiveWorld is the trusted partner of leading brands worldwide, including: America Online, A&E Television Networks, AOL UK, The Aspen Institute. BEA Systems, BlogSafety.com, Breast Cancer.org, eBay, The Campbell Soup Company, Discovery Communications, HBO, IDG, Intel, JumpTheShark.com, Kraft Foods, Land Rover, Match.com, Mattel, MINI Cooper USA, MTV, The NBA, QVC, Tulane University, TV Guide and Verizon. Agency relationships have included AKQA (consumer packaged goods client), AOL Media (Dove, Target, media clients), Beamland (MINI Cooper), Euro RSCG (Campbells, MIN Cooper), Hill, Holiday, Connors, Cosmopulos (financial services client), Ogilvy (Dove, Mattel), Questus (Verizon), and Wunderman UK (Land Rover).

LiveWorld is headquartered in San Jose, California. For further information, visit www.liveworld.com

About The Aspen Institute
The Aspen Institute, founded in 1950, is an international nonprofit organization dedicated to fostering enlightened leadership and open-minded dialogue. Through seminars, policy programs, conferences and leadership development initiatives, the Institute and its international partners seek to promote nonpartisan inquiry and an appreciation for timeless values. The Institute is headquartered in Washington, DC, and has campuses in Aspen, Colorado, and on the Wye River on Maryland's Eastern Shore. Its international network includes partner Aspen Institutes in Berlin, Rome, Lyon, Tokyo, New Delhi, and Bucharest, and leadership programs in Africa, Central America and India.

"Safe Harbor" Statement Under The Private Securities Litigation Reform Act:
This press release may contain forward-looking information concerning LiveWorld's plans, objectives, future expectations, forecasts and prospects. These statements may include those regarding LiveWorld's current or future financial performance including but not limited to lists of clients, revenue and profit, use of cash, investments, relationships and the actual or potential impact of stock option expense. Actual results may differ materially from those expressed in the forward looking statements made as a result of, among other things, the state of the economy, government action, industry standards, LiveWorld's ability to successfully deliver upon its contractual commitments, clients continuing their ongoing relationships with the Company, LiveWorld's ability to acquire new customers, changing accounting treatments, and other risks applicable to the Company. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof, and the Company undertakes no obligation to update these forward-looking statements to reflect subsequent events or circumstances. (See the Company's March 21, 2007 Form 10-SB filing for a list that includes other possible risk factors.)

LiveWorld Contacts
PR Contact: Barbara Krause: Krause Taylor Associates barbara@krause-taylor.com, Ph: 408-918-9080
IR Contact: Brinlea Johnson: The Blueshirt Group brinlea@blueshirtgroup.com Ph: 415-489-2189

Aspen Institute Contacts
Ary Kim, Aspen Institute Online Community Manager, ary.kim@aspeninstitute.org, Ph: (202) 736-2914

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